Marketing with Very Peri: 2022 Pantone Color of the Year


2022 Pantone Color of the Year

This year’s 2022 Pantone Color of the Year is PANTONE 17-3938 Very Peri. Very Peri is incorporates hues of blue and violet. The color is meant to promote innovation and creativity. The Pantone Color Institute, responsible for forecasting trends and advising businesses on use of color, is the group within Pantone that selects the color of the year.


How Can You Use Very Peri in Your Marketing?

Stay on top of the latest color trends in your marketing! An easy way to visually feature Very Peri into your next advertising campaign is through promotional products of that color. Printing your company logo on a Very Peri item color will symbolize your ingenuity and creative intentions for 2022.


We’ve hand selected 5 custom items that most closely resemble this joyful color:


1. Liquimark Note Writers Fine Point Fiber Point Pen (item color: lavender)

Very Peri is a color that promises to bring “newness” to the year ahead. What better way to manifest those new ideas coming through than with a pen printed with your logo?

2. Quick Sling Budget Backpack (item color: purple)

A customized drawstring backpack will help carry your clients through a strong 2022. Your logo will be the main feature within the large imprint area on the main panel of the bag.

3. BIC Tri Stic Clear Pen (item color: purple)

This promotional pen features 3 locations included to print your company name, contact information, and any inspirational message you'd like to share with your clients!


4. Harbor Non-Woven Boat Tote Bag (item color: purple)

It's no secret that custom tote bags are one of the most popular promotional products. Feature your logo on this branded bag, highlighted with a purple hue of Very Peri.

5. Santa Cruz MGC Stylus Pen (item color: purple)

Customized pens are one of the most cost effective way to get your brand out there! This particular tech-friendly pen has a sleek look with stylus at the end.



Looking for more custom product ideas to use in your marketing? Check out our new Marketing Ideas Board here:

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