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How Pop Culture Shapes the Popularity of Promotional Products Case Studies How Pop Culture Shapes the Popularity of Promotional Products Promotional products have always been tied to trends, but in today’s world of viral social media and binge-worthy TV shows, their influence feels stronger than ever.
10/16/2025
5 Minute Read
Creating Cozy Connections with Custom Holiday Promotional Products Case Studies Creating Cozy Connections with Custom Holiday Promotional Products There is something about Christmas that wraps itself around you like a favorite blanket. The season carries a glow that seems to make even the coldest days feel warm. It is also the perfect time for brands to choose holiday promotional products that capture this feeling and help share it with customers...
10/14/2025
5 Minute Read
Pink-Tober: More than Just a Color Case Studies Pink-Tober: More than Just a Color Every October, the world is washed in pink. Pink-Tober is Breast Cancer Awareness Month, a time dedicated to spreading education, raising funds, and showing unwavering support to those impacted by breast cancer. It is not simply a symbolic month.
09/09/2025
6 Minute Read
Branded Compassion Case Studies Branded Compassion Faith-based organizations do more than serve spiritual needs, they’re often the first to show up when communities are hurting. And while their missions are grounded in faith, these organizations rely on practical tools to create meaningful connections. One of the most effective yet underappreciated tools? Branded promotional products.
08/14/2025
5 Minute Read
Building Loyalty with Promo Case Studies Building Loyalty with Promo In the world of small to mid-sized businesses, the pursuit of new customers often takes the spotlight. With aggressive marketing campaigns and flashy promotions aimed at attracting fresh faces, it’s easy to overlook a critical aspect of long-term success: client retention and loyalty. But here's the hard truth—while acquiring new customers is important, keeping the ones you already have is not only more cost-effective, it’s also a more profitable strategy.
05/27/2025
5 Minute Read
The Psychology of Promos Case Studies The Psychology of Promos Discover why the best promo products tap into psychology—boosting loyalty, recall, and emotional connection with your brand...
05/13/2025
3 Minute Read
Is LinkedIn Becoming The New Facebook? Case Studies Is LinkedIn Becoming The New Facebook? In the past few years, LinkedIn has transformed into more of a “social” platform. The site has become crucial for professionals looking to expand their networks and online presence. Connecting with peers, mentors, and potential employers worldwide is easier than ever. A strong LinkedIn presence is now encouraged for career growth, collaboration, and staying updated in any industry. Let's explore the transformation of LinkedIn...
07/09/2024
5 Minute Read
Heart Care International: Using Promotional Products for Healing Case Studies Heart Care International: Using Promotional Products for Healing Since 1994 Heart Care International (HCI) has been providing pediatric heart treatment and surgeries to children in developing countries born with heart defects. This high quality evaluation and treatment to children who are in need of heart care is completely free of charge to the patients. Read on to see how a promotional stuffed bear can make a difference in healing these patients hearts.
10/26/2022
3 Minute Read
HR Team Builds Promotional Onboarding Kit with Custom Products Case Studies HR Team Builds Promotional Onboarding Kit with Custom Products Onboarding is a big deal for the HR team at Tech Cloud. They put a high priority on staff engagement, training and supporting their business’s mission of building technology to create cleaner air for large cities...
09/01/2022
3 Minute Read
Bank Increases Business with Promotional Pen in Direct Mail Piece Case Studies Bank Increases Business with Promotional Pen in Direct Mail Piece A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing to its target audience within the surrounding area. They selected the Javalina Classic Pen and had it imprinted with their logo and packaged it with a brochure about their low rates...
08/25/2022
2 Minute Read
Insurance Company Brands Promotional Giveaway Items to Attract Potential Clients Case Studies Insurance Company Brands Promotional Giveaway Items to Attract Potential Clients Kettner Insurance knows that keeping their brand in front of potential clients over the long run and being front-and-center right when something does go wrong is a key to breaking long sales cycles...
08/18/2022
2 Minute Read
Bank and Bagel Shop Unite with Promos for Community Volunteers Case Studies Bank and Bagel Shop Unite with Promos for Community Volunteers First National Bank and Daily Knead, a regionally franchised bagel shop, partnered together over 12 separate months to prepare more than 500 bagged breakfasts which were distributed to soup kitchens, shelters, and missions throughout the counties in each location they serve...
08/11/2022
2 Minute Read
Technology Company Gains Publicity with Custom Pen Promo Case Studies Technology Company Gains Publicity with Custom Pen Promo An internet company created a branded website for a promotion called "Where has your pen been?" and selected the custom Javalina Splash® pen as their giveaway. The pens were imprinted with their corporate logo, website address and a chance to win!..
08/04/2022
2 Minute Read
Funeral Home Promotes New Branding with Custom Pens Case Studies Funeral Home Promotes New Branding with Custom Pens A funeral home was developing a new company image and wanted promotional items that tastefully represented their brand with contemporary designs. They wanted to start with office items like note pads, writing instruments and folders as these items are used every day in their business...
07/28/2022
3 Minute Read
Architecture Firm Makes Employee Appreciation Top Priority with Promos Case Studies Architecture Firm Makes Employee Appreciation Top Priority with Promos City Ideas Architecture & Design has a 90% employee retention rate. Their management team credits the high retention percentage in part to their ongoing efforts of showing appreciation to their employees...
07/21/2022
3 Minute Read
Financial Service Firm Uses Custom Calendars to Reward Customers Case Studies Financial Service Firm Uses Custom Calendars to Reward Customers A financial services firm sent customers an update on office hours and available services and included a calendar to thank clients for their loyalty. They chose the Motivations Appointment Calendar for its inspiring messages and overall quality...
07/14/2022
2 Minute Read
Defense Contractor Recognizes Employee Achievement with Prestigious Pen Case Studies Defense Contractor Recognizes Employee Achievement with Prestigious Pen A defense contractor received a prestigious award for increasing its production capacity while maintaining quality. The contractor in turn wanted to recognize their employees for their part in this momentous achievement...
07/07/2022
2 Minute Read
Women's Health Foundation Brands Swag for Event Giveaway Bag Case Studies Women's Health Foundation Brands Swag for Event Giveaway Bag The Aware Women’s Health Foundation 25th Annual Convention was a milestone to be celebrated. To mark the milestone, the organizers wanted to put together a swag bag that attendees would receive when they checked into the hotel for the convention...
06/30/2022
3 Minute Read
Sports Drink Distributor Promotes New Product Launch with Custom Pens Case Studies Sports Drink Distributor Promotes New Product Launch with Custom Pens A sports drink distributor was introducing a new protein powder product to the market and chose an annual convention for the launch. The distributor wanted to gain brand exposure and educate their target audience about the new product...
06/23/2022
2 Minute Read
Hotel Promotes Positive Reviews with Customized Products Case Studies Hotel Promotes Positive Reviews with Customized Products Micolino Hotel is a quaint, boutique hotel that repeatedly gets raving (and sometimes humorous) reviews from guests who enjoy their stay. Knowing the power reviews have online, they knew these reviews also had to be part of their marketing strategy...
06/16/2022
2 Minute Read
Event Planner Ready to Party with Promotional Koozie Can Koolers Case Studies Event Planner Ready to Party with Promotional Koozie Can Koolers Once COVID restrictions were lifted, an event planning company wanted to let local businesses know that it was time to party! Since the Koozie 4-Color Process Collapsible Can Kooler folds flat, it was the ideal promo product to include in a mass mailing...
06/09/2022
2 Minute Read
Day Spa Incentivizes Future Visits with Custom Pens Case Studies Day Spa Incentivizes Future Visits with Custom Pens A day spa wanted to ensure that its guests always received the royal treatment. To encourage feedback on services provided, guests were offered a coupon to use at their next visit in return for completing a short, post­treatment questionnaire...
06/02/2022
2 Minute Read
City Launches Tourism Campaign with Promo Products Case Studies City Launches Tourism Campaign with Promo Products Calida Bay was looking to launch a tourism campaign on social media as an effort to bring tourists back to their popular oceanside community as well as encourage locals to get back out and explore...
05/26/2022
2 Minute Read
Pet Supply Chain Gives Promotional Incentive at Educational Classes Case Studies Pet Supply Chain Gives Promotional Incentive at Educational Classes PROMOTIONAL PRODUCT CASE STUDY CLIENT: Pet Supply Chain PURPOSE: A large pet supply chain started offering aquarium-care classes in their stores. Instructors used the #10027 Lil’ Chizler™ to demonstrate an easy way to keep aquariums clean.
05/12/2022
1 Minute Read
Church Expands Fellowship with Full Color Ceramic Coffee Mugs Case Studies Church Expands Fellowship with Full Color Ceramic Coffee Mugs A church was expanding its fellowship opportunities to include a coffee bar. However, they were concerned with how much waste it might produce with single-use coffee cups.
05/05/2022
1 Minute Read
Oncology Center Gifts Custom Positive Themed Sticky Notes to Staff Case Studies Oncology Center Gifts Custom Positive Themed Sticky Notes to Staff In preparation for Nurses Week, an oncology center wanted to plan a special appreciation event for their staff. The administration reached out to patients receiving regular treatment at the facility and collected short messages of thanks from those willing to participate...
05/05/2022
1 Minute Read
Vehicle Manufacturer Uses Branded Folding Chair for Giveaway Promotions Case Studies Vehicle Manufacturer Uses Branded Folding Chair for Giveaway Promotions A vehicle manufacturer was looking for a giveaway to celebrate the release of a redesigned off-road model. In keeping with the rugged and outdoor-inspired features of the overhauled side-by-side, the manufacturer was looking for a promo that would appeal to campers, hunters, tailgaters, beachgoers, and more.
04/28/2022
1 Minute Read
Police Department Educates on 911 Usage with Custom Pen Case Studies Police Department Educates on 911 Usage with Custom Pen Police departments use School Resource Officers to conduct visits and presentations to elementary and middle schools within their districts. The purpose of these visits is to create community goodwill while also educating the children on the appropriate usage of the 911 call program.
04/21/2022
1 Minute Read
Coffee Franchise Grows Following with Custom Merch Case Studies Coffee Franchise Grows Following with Custom Merch Treemate Coffee is a growing local coffee franchise that focuses on building “tribes” of loyal followers through grass-roots style marketing and rewarding those who help them to achieve their mission of fair trade, diversi?cation and equal opportunity. In order to build their following, Treemate built an online loyalty shop for their customers.
04/14/2022
1 Minute Read
Manufacturing Company Mails Custom Can Koolers for Save the Dates Case Studies Manufacturing Company Mails Custom Can Koolers for Save the Dates A manufacturing company was excited to resume hosting its annual company picnic after the local public health department lifted COVID protocols. They wanted to find a unique way to announce the event through a mailer.
04/07/2022
1 Minute Read
Clinic Increases Visits with Branded First Aid Bag Case Studies Clinic Increases Visits with Branded First Aid Bag A free clinic in a large city received a grant for outreach. Their goal was to grow awareness of their services among populations that might typically avoid seeking regular health screenings. Clinic staff wanted to find a practical item they could hand out and that had room to include informational brochures.
03/31/2022
1 Minute Read
Senior Living Facility Gains New Residents through Open House Giveaways Case Studies Senior Living Facility Gains New Residents through Open House Giveaways A senior living facility opened its doors to the public to showcase their newly renovated facility. The open house allowed the public, potential residents, family members and friends to visit the community. The staff passed out notebooks and pens before the presentation so that the visitors could take notes. The Consuelo™ pen was selected because...
03/24/2022
1 Minute Read
Contractor Builds Business by Word of Mouth using Custom Swag Case Studies Contractor Builds Business by Word of Mouth using Custom Swag Ridge Property Contractors believes strongly in building their business through traditional “word-of-mouth” advertising and active participation in local public activities, events and community associations. Their goal is to inspire people to live their fullest lives by investing in their homes and neighborhoods. They accomplish this by marketing their business with promotional products useful in everyday scenarios.
03/17/2022
1 Minute Read
Health System Increases Motivation with Promotional Calendar Case Studies Health System Increases Motivation with Promotional Calendar A large health system sponsored a January wellness challenge at each of its clinic locations. The challenge asked participants to track a daily healthy action along with the number of minutes they moved.
03/10/2022
1 Minute Read
Real Estate Agency Thanks Employees with Personalized Corporate Gift Case Studies Real Estate Agency Thanks Employees with Personalized Corporate Gift A large real estate agency needed an impressive corporate gift to thank its agents for a year of hard work and dedication, and they found the perfect customized items.
03/03/2022
1 Minute Read
College Customizes Promotional Products to Promote School Spirit Case Studies College Customizes Promotional Products to Promote School Spirit The California College of Applied Science and Technology was looking for items they could send to students along with their acceptance letters. They wanted to give students the opportunity to show off their love for science and technology in a fun and whimsical way. Here's what they chose...
02/24/2022
1 Minute Read
Insurance Agency Uses Promotional Products to Improve Customer Service Case Studies Insurance Agency Uses Promotional Products to Improve Customer Service Read this promotional product case study to find out how an Insurance Agency used promotional note pads and pens with their logo and agent contact information to improve customer service.
02/17/2022
1 Minute Read
Executive Advertising Blog
Welcome to the Executive Advertising Blog! Discover tips on building your brand and uncover helpful marketing how-to’s. Learn the best methods for printing and advertising your logo, helping your company stand out from the competition. We’ll also spotlight new, trendy and useful promotional products you can easily incorporate into your next marketing campaign.
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Read through our promotional product case studies to discover what customized items are working for other companies in your industry. Learn how other organizations have achieved results like improved employee engagement, boosted motivation, increased sales, and enhanced customer loyalty! Promotional products are an effective tool for all industries, including Healthcare, Education, Real Estate, Government, Non Profit, Construction, Retail, Marketing Agencies, Finance, Insurance and Technology to name a few.

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