Custom fashion is on the rise. The impact of social media has created a wave of people looking for new ways to express themselves, especially the younger crowd. The sunglasses industry is not just about protective eyewear anymore. Nowadays, people are looking for more than a simple pair of shades to protect their eyes from the sun. They want something that will complement their style. Companies are also jumping on this trend by using sunglasses as a promotional product to spread awareness of their brand.
The fashion industry is forever changing and adapting to the needs of the consumer. It is imperative that both designers and brands be able to predict which trends will be popular in order to remain competitive. With numerous sources of content being pushed at us daily through channels such as Facebook, Instagram, and TikTok most trends tend to be here today, gone tomorrow. Influencers must remain ahead of the curve in order to remain relevant.
1. Unexpected shapes: The trend this season is to go for something different with your lens shape. Designs that incorporate vintage elements like aviator styles, round lenses, and tortoise shell frames are incredibly popular as of late.
2. Oversized frames: Oversized frames gained popularity last year, and they're still going strong. These frames will make your face look more elongated and you'll get that "cool" vibe from them. Glasses that are reminiscent of the '80s hit the nostalgic trend along with being in style.
3. Unique colors: Fashion-forward designs with bright colors and fun patterns are always an item that’s hot.
Sunglasses are a fashion accessory that can be used to express your personality. They are also often used as promotional items or souvenirs. Today’s generations are very vocal about their identity and very creative in how they express it. Sunglasses have been a huge part in helping them use their voice.
The three most popular types of sunglasses trends for 2022 are shield sunglasses, outrider sunglasses, and sporty sunglasses. Here’s why:
As the designs and shapes of sunglasses evolve, so do their frames. Shield sunglasses offer protection from the sun and glare while still looking stylish. They can be worn in any environment and for any occasion, making them perfect for those who want to look fashionable without compromising on quality.
These sunglasses have a very similar look to ski goggles and have been seen on celebrities like Kim Kardashian and Jennifer Lopez. If you’ve been looking for these types of sunglasses check out these Reflective Rimless Sunglasses and our Customized Sunglasses.
Within the last few years there has been a shift from plain and standard designs to more explorative ones. Outrider sunglasses are not just vacation accessories; they can also be worn as street wear. They are a staple in the fashion industry already and will continue to grow in popularity amongst the general public.
Outrider glasses are the hottest new trend in eyewear. Both Outrider Malibu Sunglasses and Customizable Outrider Sunglasses are all over TikTok nowadays. These sunglasses are heavily influenced by military style. They can be found in a variety of colors and styles with different designs for men, women, and kids.
Sport glasses were originally created especially for those who love sports or outdoor activities such as mountain biking or hiking. Now, they are a fashion statement. Glasses like these Customized Sport Sunglasses have a sleek design and are lightweight. They come in a variety of colors and designs that can be worn with just about anything.
Having a promotional item to hand out, such as sunglasses, can have a huge impact on your next event or trade show. Especially if you are a company looking for an appealing item that will attract an audience. You can design the glasses with your logo, personalize them by adding text on the temple or by opting for color-changing lenses.
In the past, sunglasses were primarily used for protection from UV rays and glare. But now, people have started wearing them as a fashion accessory, which has led to an increase in demand for designer glasses. Predictably, there will be more and more customization in the eyewear industry as this trend evolves. Unlike other fads, customized sunglasses, like these Branded Reflective Rimless Sunglasses, Frameless Sunglasses With Wood Tone Arms and these Outrider Glasses will remain in demand and desired by a wide variety of people.